Our Story

The Purpose Company's owner and CEO Terrance "Deuce" Edwards, is a high school student with serial entrepreneurial aspirations in addition to being a scholar student athlete. Terrance’s vision of starting The Purpose Company is to create a positive trend for his generation and to inspire his peers to focus on applying Purpose in all aspects of life. The Purpose Company incorporates fresh fashion ideas to spearhead the culture, and more importantly, to present various community-based efforts to promote social inclusion and togetherness. Terrance has a vision of growing The Purpose Company to an all-inclusive brand that will soon be a household name.